---
title: Find and manage duplicate or similar ideas
description: "## Why this feature is needed When many users contribute to the same funnel, similar ideas often appear more than once. This can happen when different people describe the same opportunity in different words or submit overlapping ideas from different…"
url: "https://www.acceptmission.com/ar/knowledge/find-and-manage-duplicate-or-similar-ideas/"
updated: "2026-04-14"
category: Idea Management / Idea Funnels
---

# Find and manage duplicate or similar ideas

## Why this feature is needed

When many users contribute to the same funnel, similar ideas often appear more than once. This can happen when different people describe the same opportunity in different words or submit overlapping ideas from different perspectives.

Detecting duplicate or similar ideas helps keep the funnel clean and easier to review. It also helps teams avoid scoring the same concept multiple times and supports better [Decision](https://www.acceptmission.com/ar/encyclopedia/decision/)-making during enrichment and selection.

## What this feature is

[Accept Mission](https://www.acceptmission.com/ar/encyclopedia/accept-mission/) checks ideas in each funnel for duplicate or similar content. The system uses AI-based similarity detection, which means it looks beyond exact word matches and compares ideas based on meaning in the title and description.

This helps identify ideas that are closely related, even when they are written differently. Funnel owners can review these matches, inspect related ideas, and decide whether they should remain separate, be merged into one parent idea, or be bundled under a newly created parent idea.

The platform also checks for new potential duplicates multiple times a day and notifies the funnel owner when new matches are found.

## Access level

[Admin](https://www.acceptmission.com/ar/encyclopedia/admin/)

You need access to the funnel and the relevant idea actions before you can review duplicate suggestions and merge or bundle ideas.

## Navigation path

Navigation path: Innovation Studio → Funnels → Open funnel

## How to use this feature

There are three main ways to work with duplicate detection. You can filter a funnel to see ideas with potential duplicates, open a single idea and check its similar items, and merge or bundle related ideas when needed.

Because similarity is based on AI analysis of idea titles and descriptions, you should always review suggested matches before taking action. Similar does not always mean duplicate.

### Step by step instructions

1. Open **Innovation Studio**.
2. Go to **Funnels**.
3. Open the funnel you want to review.
4. Use **Filters** and select the **Duplicates** filter to show ideas with potential duplicate matches.
5. Open an idea you want to inspect.
6. Go to **Actions**.
7. Choose **Find duplicates**.
8. Review the suggested similar ideas in the popup.
9. Open any suggested idea to compare the content.
10. Select one or more related ideas if you want to combine them.
11. Click **Merge or bundle selected ideas**.
12. Choose whether to merge the ideas into one parent idea or bundle them under a new parent idea.

![image](http://www.acceptmission.com/wp-content/uploads/2026/04/image-105.png)

![image](http://www.acceptmission.com/wp-content/uploads/2026/04/image-57-1024x176.png)

![image](http://www.acceptmission.com/wp-content/uploads/2026/04/image-58-1024x615.png)

## Check what ideas have potential duplicates

To review duplicates at funnel level, open the funnel and use the **Duplicates** filter. This helps you identify which ideas need review before scoring or selection continues.

This is useful during funnel hygiene review, enrichment, or before group [Decision](https://www.acceptmission.com/ar/encyclopedia/decision/)-making, when you want to avoid evaluating the same concept multiple times.

## Check if one idea has duplicates

If you want to review a specific idea, open the idea and use **Actions → Find duplicates**. The popup shows other ideas in the same funnel that the system considers similar based on title and description.

From this view, you can open the suggested ideas and decide whether they should remain separate or be combined.

## Merge or bundle duplicate ideas

When the system finds related ideas, you can combine them in two ways.

### Merge

Merging combines multiple ideas into one existing parent idea. You select the parent idea, and the other ideas become child ideas of that parent. This is useful when one idea should remain the main record and the others are clearly duplicates or close variations.

### Bundle

Bundling creates a new parent idea and places the selected ideas under that new parent. This is useful when several related ideas should be grouped together without choosing one of the existing ideas as the main parent.

## Automatic duplicate notifications

The platform checks for new potential duplicates multiple times a day. When new duplicate matches are found in a funnel, the funnel owner receives an email notification.

This notification helps funnel owners keep the funnel organized over time instead of only checking for duplicates manually.

## Configuration and adjustments

Duplicate detection works automatically in the background based on idea titles and descriptions. It does not rely only on exact wording, so conceptually similar ideas can also be flagged.

Because of this, suggested duplicates should always be reviewed by an [Admin](https://www.acceptmission.com/ar/encyclopedia/admin/) or funnel owner before merging or bundling. Some ideas may be similar but still deserve separate evaluation because they differ in scope, ownership, or implementation direction.

Use duplicate review as part of your regular funnel hygiene process, especially before scoring rounds, shortlist decisions, or reporting.

## Practical example – Innovationlands

Innovationlands is running a campaign to improve guest waiting experiences across its parks. During the first week, several employees submit ideas about queue entertainment, mobile wait-time updates, and pre-order food options.

The funnel owner notices that two ideas describe almost the same mobile queue notification concept, but they are written differently and submitted by different teams. By applying the **Duplicates** filter in the funnel, the owner quickly identifies both ideas and opens one of them.

Using **Actions → Find duplicates**, the owner sees the related suggestion in the popup and compares both records. Because the ideas describe the same core concept, the owner chooses to **Merge** them into one parent idea so the review team can evaluate a single combined concept.

Later, the system sends an email to the funnel owner about new potential duplicate matches in the same funnel. This helps Innovationlands keep the campaign organized and prevents duplicate submissions from affecting scoring and selection.
